The Purpose Awards

The Purpose Awards are back! Brought to you by Campaign, PRWeek, and Third Sector, we are once again opening the floor to celebrate the campaigns, organisations, and teams demonstrating a genuine commitment to making a difference across social, environmental, and ethical causes.

It's time to spotlight the trailblazers setting the benchmark for positive change and celebrate the next wave of extraordinary work.

Entries are now open for 2027, discover the categories and submit your work today.

First entry deadline: Thursday 17th December

WHY ENTER

In a world demanding authenticity at every turn, the Purpose Awards is the most powerful statement your organisation can make about its values and its effectiveness.

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By entering, you could gain unmatched exposure and attention across three industry-leading titles: Campaign, PRWeek, and Third Sector. Ultimately, the award serves as a 360-degree endorsement, validating your work from every critical angle: creative excellence, reputational impact, and authentic social value.

AGENCY

Entering these awards boosts your credibility as an authentic, purpose-led agency, giving clients confidence in your commitment to making a real difference whilst publicising your impactful ideas to industry leaders setting tomorrow's gold standards.

BRAND

Entering these prestigious awards sets your brand apart by showcasing your best social cause initiatives, benchmarking your impact against the competition, and positioning you as a true leader in driving positive change.

CHARITY

Amplify your charity's mission by entering to broaden awareness and engage new audiences and stakeholders. Earning this recognition validates your work to donors and grant-makers, opening doors to crucial funding opportunities and strategic partnerships that drive your cause forward.

BRAND LED

BEST ENVIRONMENTAL CAUSE CAMPAIGN

BEST EQUALITY & INCLUSION CAUSE CAMPAIGN

BEST FUNDRAISING CAMPAIGN

BEST HEALTH CAUSE CAMPAIGN

BEST PUBLIC AWARENESS CAUSE CAMPAIGN

CHARITY OR NGO

BEST ADVOCACY CAMPAIGN

BEST ENVIRONMENTAL CAUSE CAMPAIGN

BEST EQUALITY & INCLUSION CAUSE CAMPAIGN

BEST FUNDRAISING CAMPAIGN

BEST HEALTH CAUSE CAMPAIGN

BEST PUBLIC AWARENESS CAUSE CAMPAIGN

COLLABORATION

BEST ADVOCACY CAMPAIGN

BEST ENVIRONMENTAL CAUSE CAMPAIGN

BEST EQUALITY & INCLUSION CAUSE CAMPAIGN

BEST FUNDRAISING CAMPAIGN

BEST HEALTH CAUSE CAMPAIGN

BEST PUBLIC AWARENESS CAUSE CAMPAIGN

PUBLIC SECTOR

BEST ADVOCACY CAMPAIGN

BEST EQUALITY & INCLUSION CAUSE CAMPAIGN

BEST HEALTH CAUSE CAMPAIGN

BEST PUBLIC AWARENESS CAUSE CAMPAIGN

SPECIALIST

BEST PROOF OF AUTHENTICITY

BEST USE OF CELEBRITY AND/OR INFLUENCERS

BEST USE OF CREATIVITY

BEST USE OF SOCIAL

BEST USE OF TECHNOLOGY

LONG TERM COMMITMENT

COMPANY & INDIVIDUAL

PURPOSE DRIVEN AGENCY OF THE YEAR

PURPOSE DRIVEN BRAND OF THE YEAR

PURPOSE DRIVEN LEADER OF THE YEAR

"The Purpose Awards are the best way for businesses to show they are a leader in this pivotal genre. The ongoing economic challenges, alongside political and societal issues, have made purpose campaigns more vital now than ever"

— Siobhan Holt

— Deputy Editor , PRWeek
"The Purpose Awards aer back for another year to showcase the vital work that brands and agenccies are doing to deliver results through campaigns with ethical and sustainable aims at their core"

— Nicola Merrifield

— Deputy Editor , Campaign
"Businesses with a clear ambition to change the world for the better are a vital force in today's fractured societal landscape. The Purpose Awards recognise the organisations delivering the greatest impact and celebrate their determination not just to build brands, but to drive progress."

— Emily Burt

— Editor , Third Sector

Jess Wain

EMEA PRWeek Sales Director

E: [email protected]

P: 07584507938

Sophie Darch

Event Executive

E: [email protected]

P: 020 8267 4017