COVID-19 has destroyed lives and livelihoods, and plunged people into the toughest jobs market in a generation. As unemployment rose, stress levels soared, and jobs on LinkedIn became 3x more competitive, the goal of LinkedIn's integrated Brand, Communications and Social Impact team in EMEA was clear: to help people get back to work.
Driven by the heart-wrenching stories on LinkedIn of people who have lost their job, been put on furlough, or struggled to find work, and data showing that conversations among connections on LinkedIn globally were up 55% year-over-year as people supported one another, we committed to make a tangible difference.
LinkedIn's relentless focus on this cause inspired us to bring to bear the best of what LinkedIn has to offer and ensure that our supportive professional community and global network which offers direct access to employers and recruiters, free online learning courses and interview preparation tools, and real-time data on labour markets and in-demand jobs, reached as many people as possible.
Over the past 12 months, we're immensely proud that we've helped: 30 million people gain digital skills through free online learning courses; helped break the stigma of unemployment and enabled 6 million people to signal to employers and recruiters that they are looking for work; supported The Big Issue vendors to reconnect with their customers virtually; and ignited a global conversation on the impact of the pandemic on working women.
Purpose runs deep at LinkedIn, demonstrated by our unwavering commitment to helping people get back to work.