amy williams

CEO , Good-Loop

Amy is on a mission to convert people's attention & data into funding for good causes around the world. She founded Good-Loop in 2016 after turning her hand from advertising at Ogilvy to volunteering at a soup-kitchen in Argentina. Today working with the likes of Unilever, Coca-Cola and H&M, Good-Loop is The purpose-powered advertising platform that drives engagement and builds brand love whilst donating over $2m to amazing causes around the world. Amy is one of Forbes Europe's 30 under 30, she's one of Ad Age's 2020 Women to Watch Europe and is a face of the United Nations #SheInnovates global campaign.